Super Bowl commercials have become almost as big a deal as the game. With 30-second spots selling in the millions and replaying in perpetuity on YouTube, every advertisement is the marketing equivalent of third down and long.

The 13 Best Super Bowl Commercials of All Time

Read article

That’s why big brands bring in big names to quarterback their shoots. Famous directors attract celebrity endorsements, know how to manage a massive budget, and bring their own credibility. Over the years, many Hollywood directors have gotten behind the camera for commercials during the Super Bowl. We took a look at some of the biggest and best.   In order to view the video, please allow Manage Cookies

  Here are some of the top Super Bowl commercials shot by notable Hollywood directors. Director: Ridley Scott Spot: “Why 1984 Won’t Be Like 1984″ Client: Apple Year: 1984

In the early 80s, Scott was famous the world over for his dystopian fantasies. Alien had been a smash success, and Blade Runner, while not a success at the box office, had started to gain the reputation as a cult classic and work of genius. Apple bought two 30-second slots and let the director do his thing. The result was a Steve Jobs–sanctioned critique of computing’s status quo. It’s now considered to be one of the best commercials of all time.

Director: Zack Snyder Spot: “Respect” Client: Budweiser Year: 2011

Before he’d made a name for himself as the slo-mo action sequence director with 300 and Watchmen, Zack Snyder directed numerous dynamic commercials for high-profile clients. Strangely, his most famous ad is one of the subtlest commercials to ever air during the Super Bowl. It shows the Budweiser Clydesdales making a trip to New York to mourn the victims of 9/11.

Director: Jon Favreau Spot: “The Big Pitch” Client: Samsung Year: 2013

Though he was best known as the director of Iron Man, Jon Favreau went back to his indie roots for Samsung in this meta-ad that sees Paul Rudd and Seth Rogen pitching the South Korean phone maker. The ad, which also features comic mainstay Bob Odenkirk, consists primarily of men bantering – not unlike 1996’s Swingers.

Director: Clint Eastwood Spot: “Halftime in America” Client: Chrysler Year: 2012

This spot by the director of Million Dollar Baby, Mystic River, and Flags of Our Fathers was so serious that it stopped many football fans in their tracks. The fact that Eastwood chose to star in it as well made sense. No one does gravitas like the Man with No Name.

Director: David Fincher Spot: “Beer Run” Client: Heineken Year: 2005

Fresh off the massive success of Se7en and Fight Club, Fincher and his muse, Brad Pitt, teamed up to skewer celebrity culture while shilling for beer makers. Despite its lighthearted tone, the commercial is set in an unnamed and unwelcoming city bathed in ominous darkness. Though the ad doesn’t make it explicitly clear who Pitt is speaking to on the phone, it seems likely that he’s calling his longtime collaborator.

Director: Peter Berg Spot: “Got Milk” Client: America’s Milk Processors Year: 2012

The Lone Survivor director went all in with a lactic-action sequence starring Dwayne “The Rock” Johnson as a father trying to make sure his daughter and her friends get enough protein with their breakfast. The fast moving commercial has far more in common with Battleship, the movie Berg was wrapping when it aired, than with the hyper-realistic violence that followed.

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Super Bowl commercials have become almost as big a deal as the game. With 30-second spots selling in the millions and replaying in perpetuity on YouTube, every advertisement is the marketing equivalent of third down and long.

The 13 Best Super Bowl Commercials of All Time

Read article

That’s why big brands bring in big names to quarterback their shoots. Famous directors attract celebrity endorsements, know how to manage a massive budget, and bring their own credibility. Over the years, many Hollywood directors have gotten behind the camera for commercials during the Super Bowl. We took a look at some of the biggest and best.

The 13 Best Super Bowl Commercials of All Time

Read article

The 13 Best Super Bowl Commercials of All Time

 

In order to view the video, please allow Manage Cookies

Here are some of the top Super Bowl commercials shot by notable Hollywood directors.

Director: Ridley Scott Spot: “Why 1984 Won’t Be Like 1984″ Client: Apple Year: 1984

In the early 80s, Scott was famous the world over for his dystopian fantasies. Alien had been a smash success, and Blade Runner, while not a success at the box office, had started to gain the reputation as a cult classic and work of genius. Apple bought two 30-second slots and let the director do his thing. The result was a Steve Jobs–sanctioned critique of computing’s status quo. It’s now considered to be one of the best commercials of all time.

Director: Zack Snyder Spot: “Respect” Client: Budweiser Year: 2011

Before he’d made a name for himself as the slo-mo action sequence director with 300 and Watchmen, Zack Snyder directed numerous dynamic commercials for high-profile clients. Strangely, his most famous ad is one of the subtlest commercials to ever air during the Super Bowl. It shows the Budweiser Clydesdales making a trip to New York to mourn the victims of 9/11.

Director: Jon Favreau Spot: “The Big Pitch” Client: Samsung Year: 2013

Though he was best known as the director of Iron Man, Jon Favreau went back to his indie roots for Samsung in this meta-ad that sees Paul Rudd and Seth Rogen pitching the South Korean phone maker. The ad, which also features comic mainstay Bob Odenkirk, consists primarily of men bantering – not unlike 1996’s Swingers.

Director: Clint Eastwood Spot: “Halftime in America” Client: Chrysler Year: 2012

This spot by the director of Million Dollar Baby, Mystic River, and Flags of Our Fathers was so serious that it stopped many football fans in their tracks. The fact that Eastwood chose to star in it as well made sense. No one does gravitas like the Man with No Name.

Director: David Fincher Spot: “Beer Run” Client: Heineken Year: 2005

Fresh off the massive success of Se7en and Fight Club, Fincher and his muse, Brad Pitt, teamed up to skewer celebrity culture while shilling for beer makers. Despite its lighthearted tone, the commercial is set in an unnamed and unwelcoming city bathed in ominous darkness. Though the ad doesn’t make it explicitly clear who Pitt is speaking to on the phone, it seems likely that he’s calling his longtime collaborator.

Director: Peter Berg Spot: “Got Milk” Client: America’s Milk Processors Year: 2012

The Lone Survivor director went all in with a lactic-action sequence starring Dwayne “The Rock” Johnson as a father trying to make sure his daughter and her friends get enough protein with their breakfast. The fast moving commercial has far more in common with Battleship, the movie Berg was wrapping when it aired, than with the hyper-realistic violence that followed.

For access to exclusive gear videos, celebrity interviews, and more, subscribe on YouTube!

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