Some might say it’s a little too early to be drinking tequila. It’s before noon, and there are four glasses in front of us. I’ve never drank tequila by itself this early in the day before, let alone slowly sipped it. But I have a good reason: Finding out what, exactly, the tequila tastes like from Cincoro Tequila. First on the table: the $70 Cincoro Blanco. In short, you can forget the lime or salt. The Cincoro Blanco is one of the four bottles that will be available to buy across the country next year from the new brand, which was announced in September from founders Jeanie Buss, Emilia Fazzalari, Wyc Grousbeck, Wes Edens, and Michael Jordan.

What You Need to Know About Michael Jordan’s Pricey Cincoro Tequila

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“Michael Jordan was involved in the brand from the very earliest days,” Chris Spake, VP of Trade Development at Cincoro Tequila, tells Men’s Journal in the video above. “He has a colleague, Mark Smith, who worked with him at Nike and designed some of his shoes. And so Mark came up with a bottle. First of all, the bottle had to have relevance to the category, and it’s shaped like an agave leaf. There’s nothing like this. It has five sides because there are five partners.” Cincoro’s prices for its four bottles cover just about every bar cart budget, starting with the Blanco; $90 for the Reposado; $130 for Anejo; and, finally, the Extra Anejo for $1,600. (Yes, there’s an extra zero there.) This bottle is 40 months old, and according to Spake, tough to produce.

The 18 Best Tequilas in the World

Read article

“It’s rare,” Spake says. “And if you make it, and it’s old, you really want it to still have agave flavor. So, on the nose, this has a lot more up-front toasted oak. It’s just a lot more woody because of its age. But it has all the hallmark attributes that you’d look for in a finely aged spirit. It’s got dried fruits and more spices. It picks up more spices from the wood. “And then…” It was finally time to drink it. Watch the full video above to learn more about Cincoro’s line of new tequilas.

For access to exclusive gear videos, celebrity interviews, and more, subscribe on YouTube!

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Some might say it’s a little too early to be drinking tequila. It’s before noon, and there are four glasses in front of us. I’ve never drank tequila by itself this early in the day before, let alone slowly sipped it. But I have a good reason: Finding out what, exactly, the tequila tastes like from Cincoro Tequila. First on the table: the $70 Cincoro Blanco. In short, you can forget the lime or salt.

The Cincoro Blanco is one of the four bottles that will be available to buy across the country next year from the new brand, which was announced in September from founders Jeanie Buss, Emilia Fazzalari, Wyc Grousbeck, Wes Edens, and Michael Jordan.

What You Need to Know About Michael Jordan’s Pricey Cincoro Tequila

Read article

“Michael Jordan was involved in the brand from the very earliest days,” Chris Spake, VP of Trade Development at Cincoro Tequila, tells Men’s Journal in the video above. “He has a colleague, Mark Smith, who worked with him at Nike and designed some of his shoes. And so Mark came up with a bottle. First of all, the bottle had to have relevance to the category, and it’s shaped like an agave leaf. There’s nothing like this. It has five sides because there are five partners.”

What You Need to Know About Michael Jordan’s Pricey Cincoro Tequila

Read article

What You Need to Know About Michael Jordan’s Pricey Cincoro Tequila

Cincoro’s prices for its four bottles cover just about every bar cart budget, starting with the Blanco; $90 for the Reposado; $130 for Anejo; and, finally, the Extra Anejo for $1,600. (Yes, there’s an extra zero there.) This bottle is 40 months old, and according to Spake, tough to produce.

The 18 Best Tequilas in the World

Read article

“It’s rare,” Spake says. “And if you make it, and it’s old, you really want it to still have agave flavor. So, on the nose, this has a lot more up-front toasted oak. It’s just a lot more woody because of its age. But it has all the hallmark attributes that you’d look for in a finely aged spirit. It’s got dried fruits and more spices. It picks up more spices from the wood.

The 18 Best Tequilas in the World

Read article

The 18 Best Tequilas in the World

“And then…”

It was finally time to drink it.

Watch the full video above to learn more about Cincoro’s line of new tequilas.

For access to exclusive gear videos, celebrity interviews, and more, subscribe on YouTube!

More News

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					Highland Park 54 Year Old Is Among Best Scotch Releases of 2023					



					The Rambler 10 Oz Lowball From YETI is a Must Own					



					Best Bars in Mexico City for Low-key Cocktail Lounges and Mezcal Shrines					



					Class It Up With The International Mountains Whiskey Glasses					



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					The Rambler 10 Oz Lowball From YETI is a Must Own					



					Best Bars in Mexico City for Low-key Cocktail Lounges and Mezcal Shrines					



					Class It Up With The International Mountains Whiskey Glasses					



					Best Beers You Should Be Drinking Now					



					Uncle Nearest Whiskey Lineup Is Rapidly Expanding					


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